My Story

I’m the founder and CEO of Rave Nailz, a company I launched in 2013 while living in LA as a young, struggling creative. Spotting a gap in the beauty market, I set out to create expressive, gorgeous press-on nails without the high cost and time commitment of salon visits.

My entrepreneurial journey began when I ordered blank press-on nails from AliExpress, painted them with my own designs, and instantly fell in love with the concept. Raised in a business-oriented family and always a dreamer, I listed those first designs on Etsy before even taking them off my fingers—making Rave Nailz the first-ever press-on nail brand on the platform!

With a passion for self-expression and determination to revolutionize the beauty industry, I’ve grown Rave Nailz from a hand-painted Etsy shop to a manufactured beauty brand.

Building on this vision, Rave Nailz is now available online through retailers like Hot Topic and Urban Outfitters, and can be found in over 150 physical locations nationwide.

Before focusing full-time on Rave Nailz, my background was in graphic design, where I specialized in creating artwork for dance music clients. This creative foundation has been instrumental in developing the vibrant aesthetic that defines the Rave Nailz brand today.

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To keep reading, visit my blog here for my latest articles.