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Every page and article on Braelinn Frank in one place, organized by topic.

Pages

  • About : I live in Austin, Texas, and run Rave Nailz, the press-on nail brand I started in 2013 by hand-painting AliExpress blanks for Etsy.
  • Now : What Braelinn Frank is focused on right now: Rave Nailz updates, new launches, and what's next for the press-on nail brand.

Best Posts

Start here -- Braelinn Frank's story and the building of Rave Nailz.

  • I Was Featured on The She Built It® Podcast! : Braelinn Frank on the She Built It podcast: the journey from hand-painting AliExpress blanks to a press-on nail brand sold at 150+ retailers.
  • Drug Store News Interviewed Me! : Braelinn Frank's Drug Store News interview: the founder of Rave Nailz on press-on nail trends, retail scale, and the brands that won the pandemic.
  • Rave Nailz Hits Campus : Rave Nailz is now in Follett college bookstores. The press-on nail brand built for festivals, expanding to the Gen Z campus market this fall.
  • Rave Nailz: Bringing Artistry to Press-On Nails : How Rave Nailz started. The EDM-music graphic designer who couldn't afford salon nails turned AliExpress blanks into a press-on nail brand.

Events

All my Rave Nailz events and appearances go here. From the New York Fashion Week collaboration with PatBO to college campus launches, these posts cover where Rave Nailz shows up in person and why it matters. "Rave Nailz x PatBO: A New York Fashion Week Milestone" is about when we joined forces with Patricia Bonaldi at NYFW to bring her Latin Soul collection to life on the runway. That collaboration was a turning point for the brand.

General

The posts that do not fit one lane: guides, how-tos, and the odds and ends worth keeping in one place. "Your Ultimate Guide to Rave Nailz" walks through our must-have press-on sets and how to find the right vibe for you.

Media

Press features, interviews, and media coverage of Rave Nailz live here. From Drug Store News to The New Yorker, these posts document how the brand's story gets told in the wider world. "Drug Store News Interviewed Me!" covers my conversation with Drug Store News about the press-on nail industry and where Rave Nailz fits in. Seeing the brand in a trade publication felt like a real milestone.

Rave Nailz

This is the main Rave Nailz category, covering product launches, brand updates, and the bigger story of building a nail company from scratch. If you want to know what's happening with Rave Nailz, start here. "We Are Releasing Something Bold This January" came from a realization. After 10+ years of doing this, I've seen why so many brands start playing it safe. I didn't want to be one of them.